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Really, what is BC worth to you?  Is it worth about a $1 an issue to support the only site on the web devoted exclusively to commentary, analysis and investigations affecting African Americans?  We know that for some of our readers, it is, and for that support, we are truly grateful.  But here’s where it gets difficult.  Generous support from less than 6% of our readers just isn’t enough to keep us going.

Perhaps you keep meaning to become a BC Paid Subscriber, but something else always seems to come up just as you’re about to go to the Sign Up Page?  Well, stop procrastinating!  Please.

We need to build momentum to reach the BC Survival Goal by the end of the year. There's just no way for us to continue beyond the end of the last BC Paid Subscription unless we have 20% of our readers become BC Paid Subscribers (or the equivalent, including BC Contributions). As we've mentioned before, once we reach the 20% goal, we can begin the outreach plans we have to decrease the “Digital Divide” in under-served, economically-strapped areas.  We dream of that, but our reality is that we either reach the 20% by the end of 2006, or we don’t continue to publish beyond the end of the last BC Paid Subscription.  It’s simple economics, and the BC Readers will determine which way BC goes – onward, or out.

If you've been considering giving support to BC, now is the time to do it. Become a BC Paid Subscriber. If you haven't yet become a , visit the Sign Up page. And as always, if supporting BC places too large a financial burden on you, please click here to request a Complimentary BC Paid Subscription. Wherever you are in your life journey, we want for BC to be there for you.

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If you want to know more about what it means to become a BC Paid Subscriber please visit our Frequently Asked Questions page. If you have a question we didn't answer, please let us know by contacting Nancy Littlefield. Thank you.

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August 31, 2006
Issue 195

is published every Thursday.

Cedille Records Sale